Intelligent questions and a wonderful conversation. I enjoyed all the answers and details. Sade: They are getting younger and older. Stuart has been with Sade since before they were signed - playing guitar, playing sax and co-writing many of the biggest hits in their 50+ million album selling career. Its hardly surprising that Matthewman was instrumental in setting up the first IR webinars that attracted 400 to 500 delegates: webinars that were so successful that Microsoft asked to join and co-present with IR. I spoke to various people in the organisation who use the brand: people in the UX team, people in the culture team, solutions engineers who have to build technical documentation using our branding, salespeople who have to deal with PowerPoint slides and finding things on the internet, the product group I spoke to people far and wide, had workshops with people globally: got input from all parts of the world it has gone through many iterations to get to where we got to.. Being truly fulfilled in what youre doing, and enjoying it, is important.. 'Maxwell's Urban Hang Suite' turns 25 this week. It was amazing. Stuart: Well we have very odd ones. ' Not long after, Karl Van Den Bossche, a percussionist who also worked with Sade, came through New York to do sessions with the young man behind the demo: A then-unknown Brooklyn native named Maxwell. We all had so much fun. L+T: How do you feel working with Hip-Hop artists or being sampled by them affected your music/career? In the early 1990s, Stuart Matthewman, the writer, producer, and multi-instrumentalist known for his work in Sade, heard a remarkable demo: a ballad that stretched out over nearly seven minutes, making room for daredevil falsetto and a bass line as elegant as a spiral staircase, building to a description of a sexual liaison so ecstatic that it lasts for days and eventually brings police to the door. L+T: When you finished recording By Your Side, did you have any idea that it was going to be so gigantic? 1 talking about this. But it always ends up kind of sounding like us anyway. , the singers debut, which turns 25 this week; Maxwell is honoring the birthday with a reissue and a performance at the NAACP Image Awards. When I was ten, I quite remember liking Maggie May, but that was it. I do think you should think about the fans but hopefully our fans will grow with us. I think people do think of me as this depressed person crying in my ivory tower. [2] In 1982, he relocated to London. I know theyre out there but are there any that are kind of over the top? By Michael A. Gonzales on July 17, 2015, Interview: Wen on Forgotten Female Grime MCs and Gothic Architecture, Dancehalls Assassin on Maintaining the Genres Resurgence in Mainstream Sounds. In speaking with Sade Adu and Stuart Matthewman, Life+Times learned a lot about what makes this legendary outfit tick. You will receive an email confirmation for the Life + Times newsletter shortly. Sade: I love when our music is reclaimed to make something new. She did, however, tease us with an original song (Flowers in the Universe) contribution to Disneys A Wrinkle in Time soundtrack. In the early Nineties, a young Maxwell was enraptured by Marvin Gaye, Prince, Graham Central Station, and the warmth of studios with Neve mixing consoles, but he wasnt sure he wanted to be a singer. ' Maxwell recalls. Their self-titled album was released on Decca/Universal in 2015. Back in the day, marketing was about positioning things so they seemed better than they really were, says Matthewman. A guy from the record company said, Its from a new artist, would you meet him? We were no threat to anybody, but it mightve been different if we had grown up in the city. Stuart Matthewman will celebrate 63rd birthday on a Friday 18th of August 2023. This website uses cookies so that we can provide you with the best user experience possible. Stuart is also a member of Sweetback, and was one half of Twin Danger. We dont always agree, but I always get my way. When were going back into the studio, I dont know. Matthewman is tentatively optimistic about the brand update because it has passed the pub test (a concept that the Americans he works with find very amusing), but one thing is clear: his is no ordinary approach to marketing its an evolutionary approach. So, that got me interested and I started collecting albums. I wasnt so sure that I really wanted to be in the front. I learned more during that time than at any other time in my life. Weve managed to get that right. Stuart is an avid cyclist, and races with New York race team RBNY. Today, I might look after demand gen but it doesnt mean that the person looking after content, social, digital marketing dont have input. His influences include Jr. Walker, King Curtis, Art Pepper, Gato Barbieri, Ernie Isley, Johnny "Guitar" Watson, Wah Wah Watson, Issac Hayes, Bill Withers, Lee Perry, and Gustav Mahler. While Whenever Wherever Whatever is another demonstration of Maxwells dexterity in the upper register, Suitelady (The Proposal Jam) has more hoarse bite, along with a rhythmic slink not unlike what Prince was playing with around the same time. You need to work as a team. If I were somebody else, Im not sure I would like Sade. Antwane joined Rated R&B in January 2013 after graduating from the University of South Carolina. Are you a perfectionist when it comes to your music? Gina Balarin speaks with IRs Stuart Matthewman. You just try to make a record that you like, that you would buy yourself. Were not thinking about anyone else. Stuart Matthewman, also known as Cottonbelly, is an accomplished writer, composer, producer, and of course, Sade's right-hand man; playing saxophone and guitar alongside her since their band, Sade's inception in 1983, releasing ten albums and collecting four Grammy awards along the way. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Your email address will not be published. The record company knows theres no point in nagging us or giving us deadlines. And it just seemed like the right song to lead with on that album [Lovers Rock], to go with first. http://pitchfork.com/features/interview/9901-maxwell-hostage-of-love/ Interview With SpIrit & Flesh Magazine Stuart discusses his life, work and aesthetic in an interview. Stuart: No! Two hearts beating as one. I hate that Im so hard on myself, really. I wish I could take it out on other people. Hes a really important member of the band. As Cottonbelly, Stuart released the dub/electronic album. The song was my interpretation of what he told me. I wasnt someone who had a lot of music around me when I was a child, really. Sade's Stuart Matthewman has revealed in a new interview with Rated R&B that the band have begun working towards a new album. In addition to songwriting, Matthewman can be heard on saxophone, guitar, keyboards, and programming. I wanted it to happen, but I was secretly afraid., Then Ascension came out, he adds, and the whole lack-of-visibility part didnt really work.. So whether thats the Promise album that was maybe more, a little bit more jazz-tinged. Teaming with bandmate Paul S. Denman and keyboardist Andrew Hale, they formed the band Sade. In that I could just hum something to him and, though it could seem like a really shoddy idea, he would somehow immediately just play the right chords that would make it sound like something really special. ' Not long after, Karl Van Den Bossche, a percussionist who also worked with Sade, came through New York to do sessions with the young man behind the demo: A then-unknown Brooklyn native named, The two men ended up working together on multiple tracks that appeared on. Matthewman was born on 18 August 1960 in Hull, East Riding of Yorkshire. I saw in the media how people are mocked and destroyed I didnt have that kind of thick skin., He also worried that he wasnt supposed to make the type of R&B he loved. I would think after all these years, you guys must have a pretty tight relationship. Press J to jump to the feed. The two men ended up working together on multiple tracks that appeared on Maxwells Urban Hang Suite, the singers debut, which turns 25 this week; Maxwell is honoring the birthday with a reissue and a performance at the NAACP Image Awards. Maxwell assembled an unusual group of musicians: not just Matthewman, who recalls that the singer was very enamored with the Sade album Love Deluxe at the time, but also Leon Ware the singer-songwriter-producer, who, in one of the most outrageous acts of generosity in music history, donated a planned 1975 solo album to Marvin Gaye, resulting in the singers I Want You LP and Wah Wah Watson, a guitarist whose rsum included Gayes Lets Get It On and Michael Jacksons Off the Wall. Just own it. You have to deliver, even if youre not ready for it. And the history as well. No, no. When you make a record its so concrete, you know? In 1996 Matthewman along with Andrew Hale and Paul Spencer Denman formed the studio band Sweetback. Maybe Stuart [Matthewman] or Andrew [Hale] will come from a bassline and then we build on that. When Maxwell completed the album, it sat unreleased for nearly a year. Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings. I dont remember really, but it was two guys from my village that I ran into when I went to see Misty in the Roots, a lovers rock band that was big in England. Its one of the key reasons I really enjoy working at IR., Matthewman is philosophical about international marketing. It depends on each song, really, how it comes to be. I think they were a little confused at first. There was one kid who jumped out of the bushes once and insulted me, but I told my big brother, and the next day my brother jumped out at him. Flanked by Sweetback, Sade has crafted a sound that not only withstood the test of time, but arrived better with each return. We dont always agree, but I always get my way. I mean youd think as we get older, I guess our audience kind of grows with us. L+T: How do you feel working with Hip-Hop artists or being sampled by them affected your music/career? Stuart Matthewman, also known as Cottonbelly, is an accomplished writer, composer, producer, and of course, Sade's right-hand man; playing saxophone and guitar alongside her since their band, Sade's inception in 1983, releasing ten albums and collecting four Grammy awards along the way. We carry a pipeline and a revenue target. He is the assistant editor. L+T: Who are some artists you are interested in these days? I like to leave what weve already done behind. Who is this? The rest of them, I dont know. Theres not much else I would change-the mistakes Ive made have made me grow braver. When it comes to trusting people, I have quite good instincts. Register for a Program; Jewish Men's Retreat. Finally, he recommends open and honest communication. His niche is seasoned R&B acts, along with radio stats on urban and R&B formats. I was walking in like, I think youre incredibly valid. Stuart is an avid cyclist, training and racing with New York race team, RBNY Racing. We wanted to make sure that we really covered songs that werent expected as well for us to do. As an international marketer, Matthewman works with a team around the world who need to collaborate closely but also be able to work independently to produce marketing campaigns that make sense for their local market. He cites his musical influences as Junior Walker, King Curtis, Art Pepper, Ernie Isley, Steve Jones, Wah Wah Watson, Issac Hayes, Bill Withers, Lee Perry, Tony Iommi, and Gustav Mahler. 'Urban Hang Suite' Left Him No Choice", "How Maxwell Captured the Sounds of Timeless Soul on 'Urban Hang Suite': 25 Years Later", "Driver in Fatal 154 Crash Was a Ticking Time Bomb", Stuart Matthewman Career Retrospective Interview from August 2015 with Pods & Sods, https://en.wikipedia.org/w/index.php?title=Stuart_Matthewman&oldid=1139495855, This page was last edited on 15 February 2023, at 12:40. We talk about the earliest days, go record by record through the Sade catalog, Live Aid, hit some of the key songs and stories behind them, talk about what's next for Sade and get a taste of his new project, Twin Danger.Michael Sweet of Stryper joins Eric of Pods \u0026 Sods in conversation. Because of my age, Ive been thinking a lot about what we are going to do, how we are going to get out of this mess. Being a musician and fans of music, were obviously influenced by whats going on, but we never make a conscious decision to go oh we should do a track with more hip-hop or we should do a track thats kind of more reggae. We just do what we do and it comes out in some way. With Sade Adu, Paul S. Denman, and Andrew Hale, he gained worldwide fame as the guitarist/saxophonist of the English band Sade. What I could immediately grasp, I took in. I wanted the cover to not be my face, Maxwell says. Yeah. Then we feel were completely cut off and we could just get on with doing what we do. The things that most depress you are often the things that you write about. So I mean yeah we have such a cross-section of people out there. Therell be no more messaging, people are going to bed. Did you start listening to jazz at that time? But, your songs have meant so much to so many. There are just certain things that I really love and I can understand. But there is, perhaps, one last surprise that Matthewman left with me: the lesson he wishes hed learned earlier. But he doesnt look, hes nothe doesnt look very feminine. We had the rises so the band could come up and down on, which meant that we could leave Sade completely on her own on an empty stage with no equipment, no drums, no amplifications, no monitors, anything to sing songs like Pearls or Morning Bird. So very early on when we were thinking of the idea of the tour, we wanted to be able to make it a little bit more theatrical, but as in the sets and using screens and curtains and the lighting. L+T: What still keeps you so passionate about making music? , produces software that helps large enterprises monitor, manage and troubleshoot their critical networks and systems. Sade released their Bring Me Home Live 2011 DVD a short while ago, which was a homecoming of sorts for the band and their leader, having toured for the first time in a decade. How they try to learn and educate themselves about that problem is where the nuances come in. Everything changed around. Stuart has been with Sade since before they were signed - playing guitar, playing sax and co-writing many of the biggest hits in their 50+ million album selling career. I think if we tried to a hip-hop track or a pop track or an R&B track or whatever it was, it would sound forced. Trivia (1) Is the saxophonist and guitarist of 80s-present pop group Sade. L+T: So now whats next for the band? I speak with Matthewman, Introducing flexibility from people on how they use the brand. I speak with Matthewmanabout international marketing, how he defines success and what he wishes hed learned earlier. He says, The key things to me are consistency, flexibility and collaboration with your key stakeholders: thats the rest of your marketing team around the globe as well as sales, service and people speaking to your customers and enablement. He adds that its critical to listen to the people in the regions for the nuances that happen locally and to work with them to make sure the campaign is actually going to land and work. I mean, I was there on the edge, but I wasnt that into it. L+T: What still keeps you so passionate about making music? Although, official solo music could be coming soon. Solo transcription.Transcription sheet you will find on http://solojunkie.wix.com/solojunkie When Van Den Bossche stopped by to visit Matthewman later, he brought the singer as well. As Matthewman puts it, When you live and work somewhere, you understand the nuances between the people in different cities and states. From the first day we moved into the house, I was making friends; no one ever brought up my color. I had my little cassette of this album which had been mixed and mastered by Tom Coyne, who has passed away since, a genius mastering guy. I was pretty much one of the lads, but I was an old soul even when I was a child. L+T: Its hard not to, right? Maxwell collaborated for the first time with guitarist Hod David, who co-wrote three songs and has worked with the singer ever since. Privacy Policy. I mean often we dont start probably working or writing until at least after one oclock in the morning, because at that time your phones will stop. I collect ideas. We like the same kinds of music, blues and soul. And also, if we leave it ten years, well never be able to get up on the side of the stage anymore. Send us a tip using our anonymous form. If I had to pick one it would be Cherish the Day, but I dont know why. You know, theyve kind of grown older but theres a lot of younger people in the audience this time as well. and our While other artists are content with releasing music more frequently to remain in the limelight, Matthewman says, [Sades] not interested in the fame or any of that [other] stuff. Stuart Matthewman started marketing in the mid-90s and actually changed careers half way. I tried to write it before, but it didnt quite work out. Do they think youre some kind of sad poet walking around dressed in all black? But those two albums are really separate endeavors; Maxwells music is airier and often more dance-floor friendly, pushing past the 95 b.p.m. Life+Times: What do you aim to do differently with your live sets each time you tour? Good questions. He and I both agree that back in the day marketers saw each other as competitors. And if more people take responsibility the blame game goes away.. Born August 18, 1960, in Hull, North Yorkshire, England, Matthewman started playing clarinet as a child. It was a good day. These guys had a band, but their singer had left. Stuart Matthewman: We knew that we were going to have to play a lot of the old songs but we didn't want to make it into like a Greatest Hits Tour or anything like that. I dont think Ive ever really known what romance is. In a recent interview with GQ Magazine, the renowned band revealed they are wrapping up the follow-up to 2010's Soldier of Love. Stuart is kind of an unsung hero and a truly incredible talent! But, rather than putting a flash new design out there, Matthewmans brand refresh has taken the form of spending a lot of time with people in his organisation talking about what the IR brand means to them. Required fields are marked *. I was like, Its amazing, but it sounds like its already done. We also learn about the next Sweet \u0026 Lynch album and hear stories behind some of the songs on the new Stryper record, Fallen.For more on Stuart, visit:http://www.sade.comhttp://www.twindanger.comFor more Pods \u0026 Sods, visit:http://www.facebook.com/podssodshttp://podsodcast.blogspot.com Sometimes we can work together without any talking, and thats the best. But, individually, as far as people are concerned, Im an optimist, because I believe theres a lot of good in people. Yes, I have. Then, when they decide to buy, youre in the mix because youve assisted them with taking that journey.. [6] In an interview with Pete Lewis for Blues and Soul print magazine, issue 1098, Paloma Faith discusses working with songwriters: "another person I really clicked with was Stuart Matthewman, who is Sade's co-writer. L+T: Amazing! But he believes that his bosses back then would have been supportive of the lessons that working for a software company has taught him now: to fail fast and fix problems, if only hed been more open to making mistakes and learning from them. Whatever book I was reading, that would become my entire life. I was like, Thats the point it starts with an instrumental and ends with a slow version of the same instrumental. What I like personally when I listen to other peoples music is when the music makes you feel something. The first time I listened to it I heard The Revolution Will Not Be Televised, and I was like, Wow! In fact, thats when I also heard Why Cant We Live Together for the first time. The band features instrumental songs and songs with guest vocalists. A true player of many musical instruments and amazing writer. Thats why hes about to unveil a brand evolution a project which received a standing ovation from the sales team at their internal/soft launch. We dont consciously say I want this song to sound like that one, but it creeps in there. Maxwell's Waiting Game: R&B Hitmaker Talks Loyalty, Longevity She likes to put out art. I wanted it to happen, but I was secretly afraid., Maxwell Wasnt Sure He Wanted to Be a Star. Some organisations focus on leads or marketing qualified leads (MQLs). He knows that if its easier for them to use it and understand it, the brand gets used properly more often, and. Stuart Colin Matthewman (born 18 August 1960), also known as Cottonbelly, is an English songwriter, record producer and musician. They asked me if I'd like to write a bio for superstar singer Sade. Sydney - March 9, 2022 - IR (ASX:IRI) a leading global provider of performance management and analytics for unified communication and collaboration, IT infrastructure, and payment ecosystems, today announced the appointment of Stuart Matthewman as Chief Marketing Officer (CMO). Not just people hanging out with their parents! Updated today Mix - Tonight Is the Night (If I Had You) (Stuart Matthewman) Sade, Sade Adu, The Isley Brothers, and more Mix - The Isley Brothers The Isley Brothers, Bobby Womack, The O'Jays,. Sade & Stuart Matthewman Discuss Music, Hip-Hop and Longevity. Whenever Wherever Whatever, a drum-less Matthewman co-write that sets Maxwell against tense acoustic guitar, is the sets most blatant Sade homage. You are awesome!!! Along with her constant mates Stuart Matthewman (guitars and sax), Andrew Hale (keyboards) and Paul S. Denman (bass), this would be the groups first album since 1988s Stronger Than Pride. There are more licensed stations now, but when I was growing up, there werent many options. (Ive experienced that before with Sade when theyre scared of putting things out, Matthewman says sympathetically. Sade signed with Epic Records U.K. division in 1984. But, hes also pretty punky and rocky at the same time. It doesnt really help the process, he says. We just do what sounds right to us at that time. But we kind of had to, you know, to do events and various things. That seems like a marketing ploy thats obvious in todays world, but I was actually scared that something would happen. Stuart was also a member of the group Twin Danger, formed in 2011 with singer/writer Vanessa Bley, daughter of late jazz pianist Paul Bley and pioneer video artist Carol Goss. Matthewman co-wrote, performed, and produced tracks on Santessa's 2000 trip-hop album Delirium released on Sony. We want to hear it. The singer started her first disappearing act after she took eight years to release a follow-up to 1992s Love Deluxe. My mum was a single parent, which was pretty unusual back then. They played really good music, basically. $4 Million Stuart Matthewman net worth: Stuart Matthewman is an English songwriter, musician, and record producer who has a net worth of $4 million. Matthewman says Sades label home, Epic Records, respects her artistry and doesnt pressure the release of new music. I mean its amazing going towe played in South America that we hadnt done before. Sade Adu is hip-hop. L+T: Do you think that that preserves the organic quality of the music? We do have those metrics at IR, but we largely use them as leading indicators. I just sat and waited., Some of his ambivalence about his path remained even when Urban Hang Suite finally hit stores in April 1996. While Urban Hang Suite is dashing and assured, its creator was profoundly ambivalent about his place in the music industry at the time. Sades longtime collaborator and famed British musician Stuart Matthewman who is an original member of the band exclusively tells Rated R&B, Were working on a new album., Matthewman says Sade and their creative team currently have a bunch of songs, that eager fans will hear once theyre satisfied with the final product. Nobody knows all the answers. ' Matthewman recalls. About. http://traffic.libsyn.com/podsodcast/2015-08-18T17_13_14-07_00.mp3, Follow THE PODS & SODS NETWORK on WordPress.com. Its not that the song makes you feel sad, the sadness is already there. Basically I found him very easy to work with because to me he is really like a beautiful facilitator. So when its ready, it will come out., Matthewman tells a funny, yet relevant story that perfectly sums up the expected time frame for Sade to drop new music. [pause] But, we were talking about Paul. Neither is it surprising that he has helped turn the organisation around from being inward-focused to being an enabler of people by producing marketing that helps prospects solve their problems or that their revenue has tripled in the last five years. Weve got some various bits and pieces to do individually and then well get back together again. Stuart has been with Sade since before they were signed - playing guitar, playing sax and co-writing. 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